HomeMy WebLinkAbout4A-JonesApplication ~ _ ~~ of'l~etalurna, C'~lf®~n a .~.~ ~c~'~Y ~J, ~-
'•~City Board, Commission and~Committee Ap ~'!.cation~p
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.Instructions: Use this form to apply to serve on any of the City of Petaluma, Californ _ ZBo~~ ,
Commissions, or Committees. Please fill out the form completely. If a question does not apply, type or
write N/A in the space provided. When completed, please forward to the City Clerk's Office City of
Petaluma, 1 1 English Street, Petaluma, CA 94952. All applications are reviewed by the City Council.
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evised August 12, 2008
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O5S A. JONES; AIA, NCA
What do you. think. qualifies you to serve on the Planning Commission?
During th'e late' 1980's. I served on the Design Review Board for the City of Redmond
Washington, at a, time when Microsoft was at an early, stage of expansion. The impact of
the growth that came to Redmond. iuas both positive and negative. Positive in-terms of
cash flow to the City, and :negative in terms of traff c and out ofstate/country residents
altering the fabric.' of the. City: Bellevue Washington the city,next to Redmond where I've
lived for 35 years, has experienced rapid growth. over the last S years: Once a bedroom
community to .Seattle, now' it has recently been called the Sausalito, and Rodeo Drive of
the Northwest. Frankly,' these changes, and perhaps :more;so; the rapid pace of change in
Bellevue is one more reason I found i;t easy to leave. In some ways ways, Petaluma
reminds me of the way Bellevue-and Redmond used 20 be.30=40 years ago. As a result, I
see ways that Petaluma can'gxow at a measured pace wFthout loosing its essential
character; or alienating its. residents. Cities are like children, you should let them grow,
or they will not mature in a healthy sustainable way.
Petaluma has been my home for two years now and I consider it my permanent home. As
a business owner and property owner in the downtown historic district, I will offer a
perspective that comes with. a fresh set of eyes that can see the potential and the
roadblocks absent a jaundiced eye.
What do you see as the bestfsolufons, both long term and short term for economic
development: in Petaluma?.
Short term it is important to complete the process for projects in.the pipeline, and
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demonstrate that the process~is functioning. Long term .I beli~eve~it~~would be useful to set
an annual limit on development of different types, retail,.:off ce, ,residential, for example;
to ensure that impacts are incremental and lessons learned can be applied to future
development. I believe it is important to promote Petaluma, as a destination for day and
overnight visitors; which will increase tax revenue for the city at a modest discretionary
cost. s
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OSS A. JONES, AIA, NCA12B
Imagine yourself a visitor to Petaluma. What do you see physically, economically,
and environmentally as you walk around town?
A little. more than two years ago I was° a visitor: I saw a City that was executing on its
vision. The Theater District, Yyater.Street,"plans for the Old Si k Mill, and Bank of
America. The activity was impressive, and hastened my decis"ion to move here. Today the
physical picture is different due to the economy, and a perception that the political will
appears to be having difficulty infinding a common purpose with respect to `change'. I'd
like to help create a more constructive dtmosph"ere of mutual benefit, by helping to
establish priorities based on criteria developed by the. Planning Commission members.
"We put our energy .into staking out the widest common ground all can
stand on without forcing or compromising. Then,., from that solid base we
spontaneously invent new forms of action..... "
Marvin Weisborn, Discovering. Common Ground
The General Plan is the guiding document and vision. for the City: How would you
interpret the .policies and goals articulated in the plan? )-low flexible would .you be
and would you feel comforfabie 'not approving specif c land uses allowed in the
plan?
Policies and goals that may find ambiguous application, need to be vetted and clarified.
Judgementcalls will needao be made in the period between General Plan publications.
The value of encouraging innovation" requires an open mind that could be characterized
as Jlexible'. However, Z would conszilt the City attorney on any matter that involves
approving land uses not allowed in the plan, and would not be inclined to grant any such
approval.
The growth management"system: has been ~an element of the development process in
Petaluma since 1-972, and Urban Growth Boundary was adopted. in 1998 to control
physical growth in Petaluma. With these two major policies in mind, and given the
pressure for ongoing growth during the n"ext:decade or so, what-:two or three policies
and programs would. you promote to protect -the .historic, cultural and physical
aspects of `.Petaluma?
One of the physical aspects of Petaluma thdtl would like to work toward is improving the
look and feel of th:e. south entry to town. Short term policies would include improving the
character of the Peta-luma Blvd South, from the exit at Highway 101 right up to (but not
including) Heritage'Luriiber.
Culturally, Petaluma. has so much to offer that I sometimes think" that the City has
difficult task in selecting and then promoting the `one thing' it wants to be when it grows
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OSS A. JONES, AIA, NCARB
up. ,However, select it must, recognizing that°a career change (or two) may come in the
future as well.
Finally, it may "1?e useful to establish a_,policy that would effectively safeguard the City
from. being dominated by, or-dependent on one industry,. The creation of Telecom Valley
being a recent example. Culturally as well as economically maintaining a diversity that
will keep Petaluma economically sound~and culturally alive.
How would yo.u address current and future :flooding issues for Petaluma?
1Vo opinion at this time. .
How would you address current and future traffic congestion in Petaluma?
Projects that generate more~trips,,:and parking demand-might be encouraged to provide
structured parking away fYOm high pedestrian traffic areas of town. In-town shuttles, and
rail (Water Street Trolley) as, well as; a complete network of bike/,'S.egway' paths can help
and further make a statement that Petaluma is a community Ghat values wellness, vitality
and sustainable environmental practices.
What infill policies do-you think should be adopted in ligKf of the Urban Growth
Boundary passed by the voters
Inf ll projects as~well as ddapti,ve reuse:of existing buildings `should be permitted to
proceed with an expedited approval process. These types of projects are important to
completing the look and feel of the city, eliminating the. gdp ~-tooth smile' that can result
otherwise. The expedited process helps offset the higher :cost of development and/or the
lower return on investment that can be a result of lower economy of scale.
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