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FW; Living Wage Coalition letter on East Washington Place EIR
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From: martin Bennett [mailto:mbennett@vom.com]
Sent: Sunday, February 07, 2010 9:28 AM
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Cc: edanly@meyersnave.com; Brown, john; Crump, Katie
Subject: Living Wage Coalition letter on East Washington Place EIR
Mayor Pamela Torliatt
Petaluma City Council
11 English Street
Petaluma, CA 94952
February 6, 2010
RE: East Washington Place EIR
Dear Mayor Torliatt and Members of the Petaluma City Council:
We continue to stand opposed to the proposed Regency East Washington
Place project. We urge that you not accept and certify the EIR and
the site map for the proposed project.
The council does not have sufficient information to determine if the
project conforms to CEQA and the Petaluma General Plan. We believe
the council should request a supplemental EIR and FEIA before moving
forward with the approvals process.
Based upon the information provided by this EIR, the project
certainly does not conform to the new general plan. Approval of the
EIR and the project will set a very low bar for general plan
conformance, and will impact the approval process for subsequent
projects,.
mthealy@sbcglobal.net;
Clearly, the project is not transit oriented development appropriate
for the largest parcel that will be developed within five blocks from
the SMART train station -- particularly given the hundreds of low
wage jobs the project will .create that do not pay a living wage and
benefits, the lack of affordable arid work force housing, and the lack
of integrated planning for jobs, housing, and transit along the East
Washington corridor.
There is also a new issue to consider: Target is now remodeling their
stores in Sonoma County to provide the capacity for• full-service
grocery sales. See below articles from a trade publication and the
Wall Street journal about the plan by the giant retailer to scale
back construction of new stores and to remodel existing stores for
grocery and retail. The original FEIA for East Washington Place did
not consider the impacts another large grocery would have on nearby
grocery stores such as Safeway, Whole Foods, Raley's, and Trader
Toe's. It seems highly likely that this new Target will carry an
expanded range of groceries including fresh fruits and vegetables,
dairy, frozen foods, and canned goods.
Minimally, there should be a supplemental EIR that would examine the
issues of traffic, greenhouse gas emissions/air quality, urban
blight, alternative uses for the site, and ground water issues --
particularly given that a Friedman's could well be a second anchor
store in the project. We also believe that there should be a revised
FEIA that reexamines the issues of the fiscal impacts on local
business, and job quality at the project.
The council should resist lobbying from the business community to
accept and certify the EIR and push forward with a "new sales tax at
any cost" agenda as the only solution to the fiscal crisi's of the
city. The lawsuit by Regency is simply an attempt to ramp up pressure
on the council to approve an EIR that is inadequate and
incomplete--and ultimately, to approve a project that does not
conform to the General Plan.
Find below again the letter we submitted to you for the 7anuary 4th
council meeting, which elaborates our reasons why you should not
accept and certify the EIR and the site map.
Sincerely,
Marty Bennett, Co-Chair, Living Wage Coalition
Cindy Thomas, Co-Chair, Living Wage Coalition
Mayor Pamela Torliatt
Petaluma City Council
11 English Street
Petaluma, CA 94952
7anuary 3, 2010
Re: East Washington Place EIR and Site Map
Dear Mayor Torliatt and Members of the Petaluma City Council:
We are writing to urge that you not certify and accept the EIR and
proposed site map for the Regency Centers proposed East Washington
Place development. The EIR and site map are inadequate. Given the
problems of the EIR, the council does not have complete information
to determine if the project conforms to CEQA and the Petaluma General
Plan.
The EIR does not adequately analyze alternative land use at the site
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such as light manufacturing, renewable energy, bio-tech, and other
industries that could create. good jobs with benefits, and substantial
revenues for the city. .
Moreover, it is not clear if a Friedman's Home Improvement store with
an outdoor lumber and materials yard will be included in the project.
The EIR does not address this possibility. If Friedman's will become
an anchor tenant, we believe this will require both a revised EIR and
FEIA.
Without more information another EIR could provide, the draft EIR and
the Fiscal and Economic Assessment (FEIA), we believe, indicate that
the project does not meet the test of General Plan conformity for the
following reasons:
1) The project will create more than 600 low-wage and part-time jobs;
half of the workers will not have medical benefits. The increase of
low-wage employment will only worsen the jobs-housing imbalance in
the city and the county. The growth of low=wage employment will also
impact public services, such as emergency medical services at
Petaluma Valley Hospital and county health clinics.
2) The project will also negatively impact other public services. The
developer's contributions to public safety and fire services will not
be offset by the increased costs of such a large project
3) The one-story buildings with 1500 parking spaces design are a
suburban model of land-use development and not suitable for the urban
core of Petaluma. The. project is not mixed-use,, but basically retail;
nor does the project provide access to mass transit and promote
alternative transportation like train, bicycles, or pedestrian. The
General Plan clearly mandates that new developments promote high
density, smart, and equitable growth, and mass transit.
4) There is no work force or affordable housing in the project. The
demand for affordable housing in the city, particularly .low and very
low-income housing, will spike significantly as a consequence of the
dramatic increase of low-wage jobs. The contribution by the developer
required under the jobs/housing linkage fee is insufficient to
mitigate the increased need for affordable housing.
Sincerely,
Marty Bennett, Co-Chair, Living Wage Coalition
Cindy Thomas, Co-Chair, Living Wage Coalition
http://www.dailyfinance.comjstory/company-news/target-to-spend-l-billion-on-remodeling-
Stores-testing-small-u/193.25993/#
Target to Spend $1 Billion on Remodeling Stores, Testing Small Urban Shops
By Mercedes Cardona
Posted 1:00 PM 01/21/10 Company News, Economy, Wal-Mart Stores,
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Target Corp., Costco Wholesale Corp., Retail
Target Corp. (TGT) plans to announce a $1 billion renovation program
that will include revamping its existing stores, experimenting with
smaller store openings in urban areas and expanding its presence
abroad over the next decade.
The ambitious plan will kick off with the renovation of about 340
stores this year. The changes will primarily focus on merchandise. and
store design and will include such measures as expanding its grocery
departments and altering the layout and product mixes in the beauty,
home electronics and video games departments.
The remodeling is the result of Target's P-Fresh initiative, a move
toward offering a larger selection of fresh foods that the company
has been testing in select stores over the past year. faced with
growing competition from Wal-Mart Stores (WMT), which has been
aggressively remodeling stores, as well as discount clubs like Costco
Wholesale Corp (COST) and 67's Wholesale Club (BJ), Target has been
experimenting with new concepts like P-Fresh in order to attract
penny-pinching consumers who are increasingly turning to discounters
for their grocery shopping needs. The competition is getting heated.
Over the past year, Target has engaged in a price-dropping '
tit-for-tat with Wal-Mart and has recently taken on the warehouse
clubs by testing a limited-time sale of bulk items it called The
Great Save.
Domestic Expansion Will be Limited and Experimental
While Target will be busy renovating its existing stores, it does not
plan to open very many new ones. In fact, the retailer said its plans
for the year include fewer than 10 net new stores. City dwellers,
however, may see a new version of Target popping up on their block.
The company said it will begin testing a new concept for dense urban
markets that features smaller stores with a reduced selection of
products.
Meanwhile, over the next decade, the company plans to expand stores
outside the U.S. Management estimates that a larget percentage of the
company's growth in the next three to five years will come from
Canada, Mexico and the rest of Latin America.
Target is just. one of Several retailers who are looking to renovate
existing stores .and test new strategies in order to grab more market
share and reap greater profits. With unemployment still a major
concern, consumer spending is expected to remain weak. Instead of
opening: new stores, merchants will focus on squeezing every dime they
can from shoppers by merchandising their stores to the hilt and
trying to make them a one-stop shopping experience.
http://online.wsj.com/article/5610001424052748703699204575017452454598616.html
Target Cubs New Store Expansion: Discount chain Shifts Tack, Will
Remodel More Outlets to Emphasize Groceries
Wall Street Journal
January 22, 2010
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Target Plans $16illion Store Remodeling As Part of A 10 Year Plan
http://online.wsj.com/article/BT-CO-20100121-708328.htm1
Wall Street Jounral
January 21, 2010
Dept. of Social Science
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