HomeMy WebLinkAboutStaff Report 3.A 03/20/2006&A
CITY OF PETALUMA, CALIFORNIA March 20, 2006
AGENDA BILL
Agenda Title: Resolution Authorizing Mayor to Sign Agreement Meeting Date: March 20, 2006
for City of Petaluma to Join the Economic Development
Collaboration Council (EDCC).
Meeting Time: ® 3:00 PM
❑ 7:00 PM
Category (check one): ® Consent Calendar ❑ Public Hearing ❑ New Business
❑ Unfinished Business ❑ Presentation
Denartment: Director:
City Manager Michael Bierman
Cost of Proposal: n/a
Amount Budgeted:
Attachments to Agenda Packet Item:
1. Letter and adopted agreement.
2. Resolution.
Contact Person: Phone Number:
Michael Bierman 778-4345
Account Number:
Name of Fund:
Summary Statement: A broad cross-section of representatives from diverse groups developed an
agreement to participate in a countywide collaborative group aimed at enhancing and coordinating
economic and workforce development activities in Sonoma County.
Last year, 58 groups and agencies were surveyed regarding their interest in creating an alliance among
organizations undertaking various economic and workforce development efforts. An ad hoc committee
was then created to develop the mission and activities for the Economic Development Collaboration
Council (EDCC).
Attached to this agenda bill is the adopted agreement and list of specific activities that the ad hoc
committee decided would best address the economic and workforce development issues in Sonoma County
over the next year.
The agreement does not obligate any party to provide financial support, in-kind or other support, for the
EDCC's programs and operations.
Recommended Citv Council Action/Suggested Motion: Authorize the Mayor to sign the agreement to
allow the City of Petaluma to join the Economic Development Collaboration Council as part of a
countywide effort to improve and enhance the Sonoma County economy.
Reviewed by Admin. Svcs. Dir:
D te: ?/1
Todav's Date:
Reviewed by Citv Attornev:
0 Date:
Revision # and Date Revised:
Anaro\ve>d�bv Citv Manager:
�J Date:
File ode:
TO:
FROM:
RE:
DATE:
SONOMA COUNTY
401 College Avenue, Suite D • Santa
Interested Parties
Ben Stone
Economic Development Collaboration Council (EDCC)
February 9, 2006
565-7170 tcl • (707) 565-7231 fay
-county.org
Your organization is invited to join a number of groups in a collaborative county -wide effort to improve and
enhance the Sonoma County economy.
Last spring, the Sonoma County Economic Development Board (EDB) surveyed 58 groups and agencies about
the interest in creating an alliance amongst organizations undertaking various economic and workforce
development efforts. The EDB received a very positive response from the survey. An ad hoc steering committee
consisting of 13 organizations from across Sonoma County was created to develop the mission and activities for
the EDCC.
The steering committee recommended the formation of the Economic Development Collaboration Council of
Sonoma County (EDCC) , and, as an important first step, elected to ask all organizations with the goals of a
healthy economy to adopt a resolution agreeing to support collaborative efforts in this regard.
Attached is a summary cover sheet, followed by the adopted agreement and then a list of the specific activities
that the ad hoc steering committee decided would best address the economic and workforce development issues
in Sonoma County over the next year. The attached sheet of signatories shows the eight groups that have
already signed on to the effort; several more groups have indicated they will soon be signing as well. Your
organization is invited to sign the Agreement and return it by March 31, 2006.
To submit the Agreement: Please have your Board Chair/Chief Elected Official sign the Agreement signatory
page. That signature will be combined with others to create a complete set after March 31. Please return the
signature via fax to 707.565.7231 or email to ckevserna,sonoma-countv.ore.
Special thanks are due to the individuals and their organizations listed on the next page that have contributed
their time and expertise to the drafting of the Agreement and initiatives.
Thanks for your interest in this new project. If you have questions or suggestions, please call.
Attachments
cc: Collin Keyser
Helping BI61nCss Succeed In Sonoma County
BOARD OFDIRECTORS
JAMES BIELENEERG, CHAIR PAM CHANTER, VICE CHAIR LIBBY HARVEY FITT_GERALD DOMINIC FOPPOLI
STEVEHERRON LINDAKACIIIn STEPHEN C. KYLE To&i LYNCH CAROL NtCDOWELL DON TEST
S:\EDB\PROJECTS\EDCC 06-07\EDCC Strategic AllianceFinal with Letterhead includes signatories.doc
2
Ad Hoc Steering Committee Members and Organizations
Representatives from a diverse cross-section of groups were asked to sit on an ad hoc steering committee to
draft the Agreement and the 2006 initiatives for the EDCC. Listed below are the names and respective
organizations of the steering committee.
Group
City of Santa Rosa
Name
1. David Gouin
Healdsburg Chamber of Commerce/Economic Development 2. Herb Liberman
North Bay Technology Roundtable 2. Jerry Gladstone
Petaluma Chamber of Commerce 4. Don Bennett
Rohnert Park Chamber of Commerce
5. Carla Howell
Santa Rosa Chamber of Commerce
6. Chris Lynch
Santa Rosa Junior College
7. Chuck Robbins
Sonoma City/Chamber Partnership
8. Pam Gibson
Sonoma County Alliance 9. Lisa Schaffner
Sonoma County Economic Development Board 10. Ben Stone
Sonoma County Office of Education 11. Stephen Jackson
Sonoma County Tourism Bureau 12. Joe Horak
Sonoma County Workforce Investment Board 13. Jerry Dunn
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Purpose Statement
Economic Development Collaboration Council (EDCC)
of Sonoma County
Recognizing that unified, collective efforts to promote the economic and societal health of Sonoma County
promise great rewards, representatives from a cross section of over 40 community groups have joined together
to fashion a proposal for an ongoing forum. This proposed council would exist primarily to pool intellectual
resources and, where practical and desirable, help coordinate efforts to achieve goals shared jointly by its
participants.
The Economic Development Collaboration Council (EDCC) of Sonoma County is based in part on successful
efforts undertaken in other areas, particularly Dane County, Wisconsin, and Fresno, California.
As a first step, participants are being asked to sign an agreement affirming their desire to work cooperatively for
the betterment of the county. No funds from participants are sought, nor are they necessary to implement initial
goals as outlined.
The goals identified by the steering committee as a starting point include the following:
1. An ongoing forum to explore ways to support the economy through supporting entrepreneurship and the
creation, expansion, and retention of businesses in Sonoma County.
2. Creating a shared resource of current economic development activities.
3. Providing input on efforts by the Tourism Bureau and others to create a strong brand identification for
Sonoma County.
4. Pursuing education and workforce development initiatives.
In creating this proposal, the steering committee included representatives of chambers of commerce, education,
cities, trade groups, and workforce and employment development agencies from across Sonoma County.
Signing the Agreement commits the signatories only to supporting the goals of cooperative efforts for the
betterment of the county and where practical, supporting the sharing of information and ideas to help achieve
those goals.
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Agreement
Economic Development Collaboration Council of Sonoma County
This Agreement of the Economic Development Collaboration Council (EDCC) of Sonoma County is made and
entered into by and among the Economic Development Board, chambers, agencies, organizations, educational
institutions, and units of government in Sonoma County who agree to help ensure that economic and
employment development programs, services, and associated activities throughout Sonoma County are
effectively coordinated and executed.
WHEREAS, the parties recognize that the use of our individual economic and employment development
resources can be enhanced through the collaboration and coordination of unique and different services and
programs associated with economic vitality; and
WHEREAS, the parties agree that such services and programs are in the public interest.
NOW, THEREFORE, the parties, in an effort to maximize limited resources for economic and employment
development, agree to collaborate in the areas listed in Exhibit "A" attached hereto to promote the economic
and workforce development of Sonoma County.
BE IT FURTHER AGREED that the parties pledge to meet on an annual basis to review progress, discuss
plans, and seek new ways to collaborate to improve Sonoma County's economic vitality and workforce
development; and
BE IT FURTHER AGREED that new parties may join and existing parties may leave the Council at any time
by giving notice in writing to the Executive Director of the Sonoma County Economic Development Board
(EDB); and
BE IT FURTHER AGREED that signing this agreement does not bind any party, individual or group, to
participate in or endorse all the activities listed in this document, but allows each individual or group to
participate to the greatest extent possible in accordance with its resources and goals; and
BE IT FURTHER AGREED signing this agreement does not obligate any party to provide financial support, in-
kind or other support, for the EDCC's programs and operations
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EXHIBIT A
2006 Initiatives
Economic Development Collaboration Council of Sonoma County
We believe we must cooperate and collaborate to help solve the county's existing problems and to create future
opportunities. In support of common solutions and shared plans, we resolve to coordinate our time, resources,
and thoughts so we may improve the region. Our immediate initiatives include:
1. Starting a regional economic development policy forum focused on nurturing entrepreneurship; and
assisting the start-up, expansion, and retention of businesses.
2. Creating a shared resource of the current Economic and Employment Development activities of the
Economic Development Collaboration Council of Sonoma County signatories to identify, the activities that
will advance cooperation to benefit local businesses, governments, and residents while establishing an
infrastructure to share knowledge and foster cooperation and collaboration.
3. Supporting a strong brand for Sonoma County that captures and reinforces what makes this a great place
to live, work, own a business and raise a family. This effort is to be conducted in cooperation with the
hospitality, tourism, agriculture and other sectors as appropriate.
4. Pursuing Workforce and Education development initiatives, including coordination among educational
institutions, training/retraining programs, internships, and efforts to develop the local labor force.
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Signatories
Economic Development Collaboration Council of Sonoma County
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C!w Paul L. KeHey, O:c Supervisors Date
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Please have your Chair/Chief elected official sigh as follows. Their signature will
then be added to the above list.
Example: D
klvn
January 5, 2006
John Jones, President, XYZ Chamber of Commerce Date
After your signature resembles the above example please cut and paste onto a
fresh sheet of paper and return to the EDB via fax (707) 565-7231 or email to
ckeyser@sonoma-county.org as a word document attachment:
Name, Title, Organization
Date
Please return this page by February 28 and all those who have submitted those will be combined in a set. Of
course, others will be added in the future, but this will provide the preliminary set of participants.
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RESOLUTION AUTHORIZING MAYOR TO SIGN AGREEMENT FOR CITY OF
PETALUMA TO JOIN THE ECONOMIC DEVELOPMENT
COLLABORATION COUNCIL (EDCC)
WHEREAS, a survey of 58 groups and agencies was undertaken to gather interest in
creating an alliance to improve and enhance the Sonoma County economy; and
WHEREAS, an ad hoc committee was formed that developed the mission and activities
for the Economic Development Collaboration Council (EDCC); and
WHEREAS, as a first step, the EDCC is asking all organizations with the goals of a
healthy economy to adopt a resolution agreeing to support collaborative efforts in this regard.
NOW, THEREFORE, BE IT RESOLVED, that the Petaluma City Council authorizes the
Mayor to sign the agreement allowing the City of Petaluma to join the EDCC as part of a
collaborative countywide effort to improve and enhance the Sonoma County economy.
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