HomeMy WebLinkAboutStaff Report 1.A 02/07/20051
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Bull
February 7, 2005
City of Petaluma, California
MEETING OF THE PETALUMA CITY COUNCIL
City Council Minutes
Tuesday, January 18, 2005 - 6:00 P.M.
Special Meeting
TUESDAY, JANUARY 18, 2005 - 6:00 P.M.
CALL TO ORDER - 6:00 p.m.
A. Roll Call
Present: Mayor Glass, Vice Mayor Harris, Healy, Nau, O'Brien, Torliatt
Absent: Canevaro
ADJOURN TO CLOSED SESSION - 6:02 p.m.
PUBLIC COMMENT - None.
CLOSED SESSION
• CONFERENCE WITH LEGAL COUNSEL -EXISTING LITIGATION (Government Code §54956(a))
(1) Bramblett vs. Petaluma (Sonoma County Superior Court Case #MCV1 74982)
(2) Thompson vs. Petaluma (U.S. District Court, Northern California, Case #CO3-0033EDL)
• CONFERENCE WITH LEGAL COUNSEL -ANTICIPATED LITIGATION
Significant Exposure to Litigation (Government Code §54956.9(b)) (one matter)
• PUBLIC EMPLOYEE PERFORMANCE EVALUATION: Pursuant to Government Code §54957(e): City
Manager.
• CONFERENCE WITH LABOR NEGOTIATOR: Government Code §54957.6. Agency Negotiator:
Michael Bierman/ Unrepresented Employees - Unit 8.
ADJOURN TO EVENING SESSION
CALL TO ORDER -7:00 p.m.
A. Roll Call
Canevaro, Mayor Glass, Vice Mayor Harris, Healy, Nau, O'Brien, Torliatt
B. Pledge of Allegiance - Council Member O'Brien
C. Moment of Silence
REPORT OUT OF CLOSED SESSION ACTIONS TAKEN - None.
Vol. 40, Page 374
PUBLIC COMMENT - None.
COUNCIL COMMENT
January 18, 2005
Mayor Glass mentioned the "Lend a Hand to Education" event to be held January 29,
2005 sponsored by Petaluma Valley Rotary.
Council Member Torliatt asked to adjourn the meeting in memory of Sharon White.
CITY MANAGER COMMENT - None.
AGENDA CHANGES AND DELETIONS (Changes to current agenda only) - None.
1. UNFINISHED BUSINESS
A. Resolution 2005-012 N.C.S. Selecting Norcal Waste Systems, Inc. for Solid
Waste, Recycling, and Yard Waste Collection Services, and Authorizing
the City Manager to Negotiate and Execute a Final Franchise Agreement
with the Selected Contractor.
City Manager Bierman introduced the Staff Report. He said over the last
several months, the choice had been narrowed to three good
companies. He explained these proposals had been reviewed and
negotiations had brought these before Council with the recommendation
to contract with Empire Waste Management for ten years with an option
to extend for a period not to exceed three additional years. He
introduced the consultant firm of Hilton, Farnkopf, and Hobson.
Tracy Swanborne, Hilton, Farnkopf, and Hobson, stated the company had
been working to get the best and final offers from the companies. She
presented the comparison of costs, rate impact, equipment, collection
methods, and facilities the companies proposed to use and provided a
summary of the advantages and disadvantages of each. She reviewed
the changes to the collection services and the improvements it would
provide to customers such as single -stream recycling, weekly yard waste
pick up, and more litter cans in the downtown area. She said in the winter,
weekly residential street sweeping would be performed and downtown
would receive additional street sweeping/washing in parking lots. She
gave a comparison for each of the company's diversion, recycling, costs,
street sweeping, special event coverage, transition impacts, landfills,
alternative fuel, facilities, methods, and associated compliance costs. She
presented the schedule to negotiate the final franchise agreement to be
executed in early March 2005 to allow the contractor to begin service in
July 2005.
COUNCIL COMMENT
Council Member Torliatt asked if Waste Management was going to use its
existing collection vehicles initially with the plan to replace these by year
six of the contract; if this would comply with the California Air Resources
Board's regulations; and what type of vehicle was being proposed to
replace the current fleet.
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January 18, 2005 Vol. 40, Page 375
Ms. Swanborne replied that Waste Management would be required by
the franchise agreement to comply with the California Air Resources
Board's requirements. She said over time the trucks would be retrofitted or
new equipment purchased. She could not give specifics beyond what
was in the staff report.
Council Member Torliatt asked about Waste Management wanting to be
the exclusive commercial recycler from a debris -box standpoint and
commercial recycling.
Ms. Swanborne explained that Waste Management's original proposal of
a 70% diversion scenario included the requirement that the City give them
exclusive rights to the C&D and commercial recyclables. She said under
the 50% and 60% scenario presented they were not requiring the exclusive
rights to the C&D and commercial recyclables. She said they had asked
that the diversion accomplished by the independent companies be
counted toward their diversion figures as did other companies in their
proposals. She said the City would have to establish a permitting and
regulatory system to monitor the tonnage collected by the independent
parties.
Council Member Torliatt asked about the reference to a "Staff Pay
Station" in the report.
Ms. Swanborne explained this was a minor exception to the contract from
the original RFP that asked for a pay station in the City where a Waste
Management employee would be available all day to accept payments
from customers. She said Waste Management did not want to assume this
cost and would work with a bank or other location to fill this requirement.
Council Member Torliatt asked if there were charges proposed for
commercial recycling for cardboard for the single -stream since currently
they are able to charge for the bins for cardboard. She also asked if
single -stream would be free to commercial users.
Ms. Swanborne answered that at this point the companies had proposed
their cost for providing all of the collection services. She said, working with
the Council, they will take the cost and develop a rate structure to meet
their goals and objectives. She added that Council could decide to
include recycling services at no charge to the commercial businesses or
levy a charge equal to perhaps half of the solid waste charge. She said
the companies did not propose rates but an annual cost for providing the
service.
Council Member Torliatt asked if the next step would bring Council a rate
structure proposal.
Ms. Swanborne replied that when Council selects the contractor, the rates
would be "hammered out" and brought back to Council for approval.
Vol. 40, Page 376 January 18, 2005
Council Member Torliatt said she wanted to do some pricing that
incentivizes recycling.
Council Member Healy thanked the consultant for having the debris box
service included in a non-exclusive franchise. He wanted to know if a
discussion would be held about the non-exclusive agreements and what
landfills would be authorized for these materials.
Ms. Swanborne said yes, this would be addressed. She stated the plan was
to establish a diversion requirement in the non-exclusive franchise
agreement that would require a minimum of 50% diversion of construction
and demolition debris materials and address processing and landfill
facilities as well.
Council Member Healy clarified that non-exclusive did not mean only
construction debris.
Ms. Swanborne explained that it would include commercial recyclables
with a higher diversion guarantee required up towards 90%.
Council Member Canevaro asked about the 35 gallon rates.
Ms. Swanborne said currently it was $8.76. She explained with the 3.8%
increase to cover the Joint Powers Agreement under Waste
Management, with 60% diversion, it would be $9.09.
Mayor Glass agreed with Council Member Torliatt's concern about
encouraging consumers to recycle more so they could use a smaller can
that would result in a rate decrease.
Council Member Canevaro asked if the street sweeping was to be on the
table for the agreement across the board.
Ms. Swanborne said yes. She explained this was included in all three
proposals with the costs and improvements to the service.
Council Member Torliatt pointed out that there was a 3.8% decrease in
the rates because trash was being taken to Redwood Landfill.
City Manager Bierman said this was correct because the City withdrew
from the JPA issues and began using Redwood Landfill. He explained this
reduced the costs to the consumer and when added back in, the rate
was where consumers would have been one year ago.
Council Member Torliatt said this is what she wanted to point out because
the article in the newspaper only mentioned the 3.8% increase. She
wanted citizens to understand this created a wash in their garbage rates
and this would not actually be an increase because of this.
Council Member O'Brien cited a report on Bay Area rates from
December. He said the standard in the report was a 32 -gallon can and
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January 18, 2005 Vol. 40, Page 377
the computations provided were for 62-Ao|km can -hevvontod to
know why.
Ms. Swanborne stated this was done because 58% of Petaluma citizens
subscribe to the 60-oo||on service. She said this was high since most
communities use the 35-gmUonservice. She said she could calculate the
rate onthe 35-goUonservice.
Council Member O'Brien said hehad wanted 10see the cost differences
comparing ifthe proposer used olocal facility compared toifthey didn't
have one.
Ms. Swanbc,nesaid Non:o| had estimated $2 million additional based on
70% or $.5 million in the 50% diversion on on onnoo| basis to construct o
Council Member O'Brien clarified this would add the same amount fothe
other proposals ifthey had olocal facility; hedid not consider Santa Rosa
as local.
k8m Swonbornesaid the Council could roughly estimate these costs.
Vice Mayor Harris asked about the street sweeping enhancements.
Ms' Swpnbmrne answered that all companies proposed weekly street
sweeping from November to February; with YVoshs Management
proposing 52weeks.
Council Member Nouasked ifEmpire Waste went to70%diversion, what
the cost would be.
Ms. Swonborneoaid that Empire Waste was not comfortable in providing u
cost otthis time. She said they would need todevelop additional facilities
toaccomplish this.
PUBLIC COMMENT
Ernie Carpenter, Industrial - Commented on keeping the
commercial market open and sow support from Council for this. He said
his issue was that when negotiations take place he hoped it would not
affect this.
John Legn0Kp' Nqrcall Waste Syotems-Said he had various reasons why
Noncn| should be the City's next provider. He said Noncn| was on industry
leader with long-term sustainability. He explained its food scrap program
had become mfavorite and others inthe industry were looking o1this. He
explained about the quality compost mo|ehob his company produced.
He said Norco| had dedicated people to manage and service the
oVn|noct and recycling. He said the facilities would be in Petaluma and
would provide independence from landfills. He doted Norco| would
provide efficient methods of transfer. He focused on the 32 -gallon can
and reminded Council that over half ofPetaluma uses n64-gnUnncan or
Vol. 40, Page 378 January 18, 2005
greater. He said Norcal would meet with every neighborhood to explain
the advantage of the smaller can. He said the rate was about $12.09 for
this size and they would provide the largest recycling can necessary to
achieve maximum recycling. He said customers using the large 90 -gallon
could go to a 64 -gallon to save money. He explained there was also a 20 -
gallon can and Norcal's idea was to change the culture to recycling and
reducing capacity will make this smaller can more popular. He explained
this was done because they did not own the landfills and the company
was paid to recycle. He said in San Francisco over 80% of the customers
were using the 32 -gallon cans and in Marin County, 65%-70% of
households use the smaller can. He said those who do not recycle will pay
more under Norcal. He said this reduction would be accomplished by
making recycling easy, by formidable outreach programs, and individual
education done neighborhood by neighborhood to implement the
program. He said Norcal was 33% below the Bay Area average rate on
the 32 -gallon can with the average being $17.92. He said the fees that will
be assessed to bring trash to Marin County will create a financial hardship
without independence from the landfills. He assured the Council that City
residents would be able reduce their service can size to save and Norcal
would do this through recycling.
Michael Gross, Green Waste Recovery - Said he agreed with a lot of
Norcal's statements regarding taking community involvement to use
smaller cans and this is what Green Waste would do as well. He said in
their service area, 80% of the customers use a 30 -gallon can. He explained
how they were going to reach the 70% recycling level by getting
customers to use smaller cans. He said commercial recycling rates of 70%
would require businesses to recycle not by charging more, but by
providing co -mingling recycling at no charge. He pointed out that Green
Waste would have all new equipment, containers, bins, and single -pass
trucks. He said the increased truck traffic to Gilroy would amount to four
trucks a day and, importantly, these trucks would return with compost and
therefore would not add unusual impacts to the City's streets. He said the
70% recycling would be materials collected by Green Waste and
recycled by Green Waste and did not include outside recyclers or buy-
back centers. He said they did not want to bother with 50% and wanted
to go right to 70%. He said it had been a "fun" three years, and on behalf
of everyone, "make a decision today."
Jim Landa, Waste Management - Said his company was a recycler too
and had worked a long time to establish recycling in the communities in
Sonoma County. He mentioned 5-6 years ago the company offered a 20 -
gallon can size that they had to manufacture themselves. He said the
company is innovative and with single stream recycling the can size in
Petaluma could be reduced.
PUBLIC COMMENT
Jane Hamilton, Petaluma - Asked if staff was recommending a slightly
improved service after all this effort. She said the intent was to get greater
diversion and keep rates down. She said now she heard the most
important thing was to keep the rates down. She said producing garbage
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January 18, 2005 Vol. 40, Page 379
should not be cheap, it should be expensive. She said the customer had a
lot of control and she advocated for the 70% recycling rate. She stated
Green Waste looked like an excellent company with a clean proposal.
She pointed out the difference of 10% in recycling would be a bag of
garbage from each of the 20,000 households in Petaluma and over the 10
year contract would amount to 10 million bags of garbage that would not
be diverted. She asked for a systemic change and Green Waste was in
the recycling business, not the landfill business. She felt there would be a
way to protect people who needed protection and represent the highest
values for the community at the same time. She said the rate structure
could be worked on and people were using the 60 -gallon can because
they had not known or taken the effort to recycle and this could be
changed. She didn't feel the additional $3/month would be
objectionable if the customer knew Petaluma was doing something
significant.
Ken Oku, Operating Engineers Local #3, District 1 San Francisco - Said his
organization represented approximately 1,500 members from Petaluma
to Palo Alto. He was speaking on behalf of Norcal Waste with whom his
organization had over a 30 -year relationship. He said Norcal provided a
good work environment with decent wages, full health and retirement
benefits. He said Norcal had demonstrated its commitment to recycling
in San Francisco with over 63% rate of diversion. He said Norcal invests in
newer, cleaner technology such as converting older diesel trucks to
liquefied natural gas (LNG) and they had added more efficient sorting
and processing equipment. He said Norcal had a proven track record
with good customer service, utilized new technology to improve its
services to the communities they served and provided a safe work
environment. He urged Council to award Norcal the garbage contract.
Council Member Keith Canevaro asked for an explanation regarding
labor negotiations.
Mr. Oku replied that this was not in his district.
Alan Siegle, Sonoma Compost - Said he was one of the owners of the
Sonoma Compost operators of the County's Regional Yard Waste
Composting Program. He wanted the Council to consider their award
winning compost program they had participated in for the last twelve
years before shifting to Redwood Landfill. He said many Petaluma
residents used the compost and he encouraged the Council to work with
the selected contractor to keep the green waste in the Sonoma Compost
Program in Petaluma.
Council Member Torliatt clarified that this would be part of the Joint
Powers Agreement (JPA) that the City would normally pay for.
Mr. Siegle replied that he didn't think it would be part of what the
consultant mentioned in the terms of the JPA services and only referred to
the household hazardous waste component.
Vol. 40, Page 380 January 18, 2005
Council Member Torliatt said this may be a question for staff, but she
thought the $3.58 included this sort of composting.
City Manager Bierman explained the composting for $31 /ton at the
Central Landfill was not in effect because the City was no longer taking
anything to the Central Landfill.
Council Member Torliatt said she understood this but Council had said it
wanted to participate in what the JPA did provide, which she thought
included the wood chipping and compost production.
City Manager Bierman answered, "No," stating they were a separate
organization working out of the Central Landfill and the JPA did several
things, but this was not one of them.
Mr. Siegle explained the $3.58 had nothing to do with the composting
program. He asked the Council to visit all the composting facilities before
they make their decision for disposal of green waste.
Janice Cader-Thompson, Petaluma - She said it was important as people
see the expansion of the landfill in Novato to understand why diversion is
so important and she felt the 70% was very important. She said this landfill
was near the marsh and reducing the amount of waste going to the
landfill was in the best interest of the community. She wanted the whole
County to follow through with at least a 70% diversion. She agreed with
keeping the commercial carting open and bringing compost into the
County was important. She said with Petaluma's street maintenance
issues, having one truck picking up the trash was important.
Gary Liss, Gary Liss & Associates, Loomis, California - He said he was
speaking on behalf of Industrial Carting as a "Zero Waste" consultant. He
mentioned AB939 that addressed the landfill capacity problem by
requiring cities and counties to reduce their waste and create diversion
methods to save space in the landfills. He said there was no longer a
capacity problem in California, but now there was a liability from leaks,
toxics, closure costs, post closure costs, and system costs that had not
been quantified. He said he would quantify these costs and the impact
they would have on the Council's decision. He said the basic premise
was, "costs do not go away," they are simply moved around. He said if
the Council awarded the contract to Empire Waste Management and
selected to remain in the JPA, he estimated the difference in disposal
costs compared to going to Redwood Landfill would add another $7-$9
million to the bid which would make Empire Waste the same price as
Green Waste Recovery but with only a 60% diversion rate. He added, if
the City did not remain in the JPA, significant costs would occur that were
not quantified in the staff report. He said the $250,000 per year for
programs such as Household Hazardous Waste, education, and reporting
over 10 years would amount to $2.5 million and this was not quantified in
the staff report. He noted a phrase in Section 4 - Financial Analysis, saying
"there may be additional costs for other things." He said he talked to the
County Public Works Director and the Deputy regarding these "other
things" such as closure, post -closure costs, and system costs which he
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January 18, 2005 Vol. 40, Page 381
estimated would be $2.5 to $5 million dollars. He added that the County
was considering legal action to encourage cities to stay within the JPA, so
there would be a cost for defense against this legal action and he
estimated it would amount to about $500,000. He said the total cost if the
City opts -out of the JPA brought the cost proposals for Empire Waste
Management and Green Waste Recovery into a very similar rate, with less
than a dollar per household per month difference between the proposals
but one was for 60% and the other 70% diversion. He said if the Council
awarded to Green Waste Recovery, the 70% diversion would be obtained
to satisfy the Council's top priority and would start immediately. He said in
Portola Valley and Woodside the diversion rate was about 80%. He said
this would decrease the long term landfill liability, would provide new
trucks, and one-third the number of trucks on residential streets. He said
the clear choice was for Green Waste with an immediate 70% diversion
and lower long term costs versus Empire Waste's questionable lower short
term costs.
Kathleen Inman, Inman Family Wines and Olivet Grange Vineyards,
Healdsburg - She said this was an opportunity for Petaluma to show the
rest of Sonoma County how important recycling was. She said she
purchased the Four -Course Compost that Norcal Waste produced from
the San Francisco food scraps program. She spoke highly of this proven
product and appreciated the technology that made it useful. She also
supported Norcal as an employee -owned company.
Remi Cohen, Manager, Bouchaine Vineyards, Napa - She stated that her
company had been using Norcal for several years and was very pleased
with the results. She said it had enhanced vine uniformity, productivity and
soil fertility and had helped eliminate the need for synthetic
pesticides/fertilizers. She said she was comfortable using food scraps only
and not solid waste to avoid toxicity and hazards to the environment. She
commended Norcal for its program in San Francisco that had made them
a national leader in recycling and diversion. She added that Norcal was
very involved in the community and educated all levels of consumers
from schools, community, and vineyard growers about the benefits of
recycling and the use of compost.
Linda Hale, Madrone Vineyards Management, Sonoma - She mentioned
the benefits of using the Four -Course Compost and recycling program
that promotes this product. She said as a grower they had to look at ways
to market their product and through Norcal's San Francisco program, as
they use the product, the wineries are selling the product back to the
restaurants that provided the food scraps. She said this brings the dollars
back to the community and would help growers in Petaluma.
Robert McIntosh, President, Wine Country Soils, Petaluma - He said his
company sells blended topsoil and soil amendments. He stated he had
used many types of compost and several years ago he was introduced to
food waste compost. He said the compost from Norcal Waste was of
consistent quality, would be brought back to Sonoma County and he uses
it exclusively. He said he observed that Norcal was committed to
improvement and continued to look for new applications for recycled
Vol. 40, Page 382 January 18, 2005
materials and compost byproducts. He said that to him' recycling is
finding the market for the products they produce.
David Yearsley, Petaluma River Keeper - He said he spoke for the
Petaluma River, the wildlife, and the wetlands. Hewanted 10support the
Council's foresight in demanding o higher percentage ofdiversion and
recycling. Hewanted this tocontinue intheir decision and make itpart of
the conditions for the oontnnoi He asked that whatever provider was
chosen, tonot use the Redwood Landfill asthe disposal site. Hesaid the
Central Landfill had problems and they needed to be solved and he
wontedPeto|omo's garbage tostay inSonoma County. Hngave reasons
for not using Redwood Landfill including its expansion plans that
endangered the Petaluma Marsh. He said it was important to be
reminded of this and get past the old concept of dumping trash in the
nearest ditch or swamp. He said the City should take charge of its own
waste and prevent itfrom becoming the City's neighbor's problem. He
showed a mop of the Petaluma River, City' and Petaluma Marsh showing
the area of expansion of nearly 5O%would create l6Ufoot high landfill
that would impact the marsh. Heasked how many had toured Redwood
Landfill from the River and how much wildlife was seen. Hestated hewas
heartsick at the reduction of wildlife in the Petaluma Marsh and part of this
was because of Waste Management's policy to use bird abatement
practices. He said he looked forward to the higher diversion roto' single -
stream recycling, and heurged Council tostay within the JPA.
Randy Crutcher, Pefm|wmo River Keeper, Friends of Tploy Lake Park -
Mentioned school children at Cherry Valley School who had the
opportunity ofreceiving education that included reducing, reusing, and
recycling with sustainability concepts incorporated. He said he knew the
children were trained in these concepts and they expected this to be
their world and families and adults inpositions ofpower were expected fo
make the best decisions. He asked that Council choose the company
that achieved the highest rate ofdiversion and recognize the Redwood
Landfill was placed in o sensitive wetland area. He said the children
expected the highest rate ofdiversion tomake the most difference onthis
planet and their lives. He said it was an impressive move by Council to
create o world-renowned waste water treatment plant and he wanted to
have the manner inwhich waste ishandled bepart ofthis vision.
Lorry Kay' Petaluma - Said he used the smallest can available for his
family offour and food scraps for his own garden. He said he felt he was
going tobepenalized bytaking his compost and selling it. Hesaid hewas
happy with the system hehad and heappreciated the single stream.
Stan Gold, Petaluma - His concern was about the integrity ofthe process.
Hereferred tocampaign finances during the last campaign noting that
three ofthe candidates accepted funding from the various companies
knowing that they would bemeeting tVmake mdecision onthis contract.
Hesaid two realized there was onappearance ofoconflict and stated
they would return the funding. He appealed to the winning candidate
who kept the funding 1nrecuse himself from the deliberations and voting.
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January 18, 2005 Vol. 40, Page 383
Greg Gunholm, Operating Engineers - Referred to a question Council
Member Canevaro had raised and he felt he could clarify.
Council Member Canevaro said he wanted both sides to have a chance
to respond for clarification.
Council Member Torliatt added that she wanted to know from both
perspectives the status of negotiations between the Operating Engineers
and Waste Management. She also wanted to know if they would
anticipate coming to a conclusion any time soon and what problems
they might have.
Mr. Gunholm responded by showing the flyer used as a method to raise
community and company awareness of the determination and resolve of
the workers to organize and form a union. He said that in the past two
years they had met more than a dozen times and would like to meet
more often. He said there had been 10-12 terminations of union supporters
during this time. He said they chose to pursue this because they had been
protesting some of the unfair labor practices with 60-70 charges filed
against them. He stated they would shut down work and demonstrate in
front of the employer, and while they did this, they would continue to
make unfair labor practice charges and the protest continued until the
workers were locked out. He said in fear of being locked out again they
went to another method of raising public awareness to what was
happening. He said before Christmas they began doing this in their
service areas. He said one unfair action was the circulation of a
decertification petition to try to bust the union on company time and
property. He said they were hoping to get their differences resolved and a
meeting was scheduled in February. He said one issue was a pension issue
based on total hours worked, which is 50 - 60 hours a week, but the
company wanted to pay for 40 hours. He said they were looking for
"justice for all."
Council Member Torliatt wanted to hear what Waste Management's
position was on this because the labor issue was of concern to her in
awarding the contract.
Mr. Gunholm said he hoped the Council would wait until there was a
labor contract in place.
Mr. Landa, Empire Waste Management - Responded by stating that the
company also cared about its employees. He said they had been
negotiating in good faith and would continue to do so. He said that they
could not run the company without the drivers and they wanted the issues
resolved to move forward. He added that the employees are currently
among the highest paid in the industry and make on an average $60,000 -
$70,000 per year, plus overtime.
Council Member Torliatt commented that if the Council moves forward
tonight, the contract should be contingent upon having the negotiations
settled. She wanted the Council to consider this if Waste Management
was chosen.
Vol. 40, Page 384 January 18, 2005
COUNCIL COMMENT
Mayor Glass thanked the proposers and the public saying he
appreciated the demeanor during the evening's discussion. He stated
they were quality companies and the City would benefit from the process
regardless of the direction of the City Council. He said the process would
benefit from the participants. Hefelt i1was oshame for those that walked
ovvoy without m contract because they were quality companies with
wonderful products. Hesaid he, Council Members TorOcUand O'Brien had
visited the facilities and that tonight would beohard night inview ofthe
commitment the companies had mode in pursuing this contract. He
doted they are not "garbage companies, they are necyc/eo" and
innovations happening ottheir places of business were phenomenal. He
said he regretted that, as Mayor, he was not able to communicate the
differences of what was happening in their industry. He said it wasn't what
happened tothe product when itgoes out tothe curb and disappears
but what happens when itreaches the curb and goes onfrom there.
Ms. Svvanborne answering Council Member O'Brien'u question regarding
rates for the various can sizes reported the following:
35 Gallon Rates -50%Diversion
Empire Waste Management $8.92.
Green Waste Recovery $10.67
Nonco| $12.42
She said the current 35 gallon nzke was $8.76. She added this would
include all the contractor's costs, plus the 3.8% increase related to the
$250'000 of the JPA pnzgrorn cost that included household hazardous
waste, /\8939reporting, and public education and outreach.
Mayor Glass mentioned that currently 56% of Peto|umo's residential
customers used the 60-ou||nn size. He wanted to know what the current
rote was for this can size; he was advised it was $15.33. He said with
greater diversion' the resident could go to Green Waste with n 70%
diversion rote and 56% of the residents could lower their cost to $11.20 for
the smaller can size.
Council Member Healy asked if all proposers offered approximately the
same size can; he was advised yes' give or take o gallon or two. He said
older people may not feel comfortable using o35-goUonand asked ifon
intermediate -can could booffered.
88n Swqnbornesaid this could beonalternative but Uwas not onindustry
custom. She said customers may need o few months to realize the
additional capacity with the weekly yard waste and single stream
recycling. She said inmost communities over half the customers used the
35 -gallon can.
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January 18, 2005 Vol. 40, Page 385
Council Member Healy asked Mr. Lando ofWaste Management about
Redwood Landfill's tipping fee and ifthis would include Marin JPA costs.
Mr. Lando' Empire Waste, answered that the fee being charged to the
City included the fee paid to k»uhn County that Waste Management
collected for Marin County for their JPA.
Council Member Healy asked if there would be an opportunity for some
of the tipping fee to be used for JPA -type programs for Petaluma, and
therefore, the 5.8% figure was oworst case scenario.
Mr. Lando said the 3.8% was oworst case scenario. He said they had
contacted Marin County but had not received oresponse osofyet.
Council Member Healy clarified that one of the things Waste
Management added was indemnity to the City for any post -closure
remediation at Redwood Landfill.
Mr. bmnda said absolutely; U would come with full indemnification for the
Council Member Healy asked ifthe implementation ofbiodieael could be
discussed later and Mr. Londosaid itcould.
Council Member Nauasked Mr. LondoofWaste Management why they
did not offer o 70% diversion roto.
Mk Londasaid they did reply tothe 7O%diversion, but during negotiations
for the best and final price, they looked at the highest diversion for the
best price. Hesaid 6O%was not omandate but this could beachieved for
the current rate and this iswhat they focused on. He said moving to the
70% would require building o facility and additional costs. He said the City
was advised they would work this out ifthis iswhat the City wanted.
Council Member Nmumentioned recycling programs that were offered in
the past and asked why these were not offered any longer, and why were
consumers not educated about the single -stream method.
Mr. Londa said they did not currently have single stream and this was
being negotiated now. He said they had been before Council over the
last four years when the RFP process came up and they began putting
together n single -stream proposal for the City. He said this process was
cost -intensive supplying the cons and rerouting to move to higher
diversion. He said they only had single stream inthe commercial accounts
and after this process they will begin further implementation. Hesaid they
were educators in schools and they had visited a number ofschools in
Petaluma.
Council Member Nqu said she taught at o private school and was
disappointed when they did not receive o packet from YYmde
Management, especially since this was their week to teach about
community ho|poo and recycling. She said the other companies had
Vol. 40, Page 386 January 18, 2005
great lesson plans and teaching aids. She questioned the lack of single -
stream recycling since she saw people dumping everything into one
container.
Mr. Landa said that in the last couple of years their facility had been
retrofitted for single -stream recycling but Petaluma was the only city in
Sonoma County that wasn't single stream but this was in process. He said
all the materials come into the facility as single stream and they are
getting the routes ready to move in this direction with the next step to
order the blue cans and distribute them.
Council Member Nau said that as an educator, they had shown the
children how to separate but she had told the teachers this was not
necessary anymore. She said she was very disappointed because of the
lack of education for the consumer.
Sadonna Cody, Public Education, Waste Management - Said she was in
different communities every day of the week and she had visited about
15 schools in Petaluma. She said the requests for individual classes,
workshops for teachers, and tours of the facility were overwhelming. She
apologized to Council Member Nau for not providing her school with a
packet. She offered her services to the community.
Council Member Nau said it does start with the children and education is
important.
Council Member Torliatt asked for clarification that if any school wanted
the materials, would Waste Management be happy to provide these.
Ms. Cody said she had packets available for all grade levels for preschool
up to high school.
Council Member O'Brien asked about the trucks. He referred to a letter of
January 4, 2005 that stated in order for Waste Management to be in
compliance, it would involve 100 of their fleet. He said the letter stated
they had ordered the parts to bring the vehicles into compliance and he
wanted to know if their trucks were in currently in compliance.
Mr. Landa answered it was his understanding that the vehicles were now
in compliance. He explained because there was such a demand, the
manufacturer could not meet all the orders and they were held up two
weeks. He said he would get confirmation.
Mayor Glass polled the Council regarding the staff recommendation to
proceed and direct the City Manager to negotiate the contract for a
period of ten years with a possibility of a three-year extension with Waste
Management.
Council Member Healy supported the staff recommendation. He said in
balancing the different issues, this was the best option available at this
point. He said he wanted to take Mr. Gunholm's recommendations into
account but he didn't think delaying the selection would be best. He did
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January 18, 2005 Vol. 40, Page 387
note that the schedule called for negotiations of the franchise agreement
over the next two months and he hoped that all parties would come to
closure on the labor issues over the next 60 days. He felt this was an
opportunity to substantially expand service without the possibility of any
rate hike and to consider the 3.8% issue a worst case scenario depending
on how discussions with Marin County go.
Council Member Nau said she did not support staff's recommendation.
She said she really wanted the 70% diversion, education, and to see
Petaluma take a stand. She said she visited Gilroy and was very impressed
with the composting but she was stuck in traffic for hours and would hate
to see the pollution this would generate. She stated she was very
impressed with Industrial Carting and Green Waste but she supported
Norcal as the "cream of the crop." She said they really would do well for
the community and if they set up facilities in Petaluma, they would put
money back in the community and Petaluma would be taking a stand for
the environment. She said Norcal would educate and give back to the
community, which was very important to her. She said with education, the
rates for the smaller can along with additional recycling would not create
a large price increase. She said her garbage rates would go down
because she would be helping the environment and she wanted
everyone to really think about the future and what was desired for the
community and how the next generation would live. She noted there
were no recycling cans at the Lucchesi Center or in the parks and she
was very disappointed with the recycling program.
Vice Mayor Harris stated he did not anticipate supporting staff's
recommendation at this time. He said he was happy that single -stream
recycling and weekly yard waste was part of every proposal. He said he
compared based on cost, expansion of service levels, enhancements,
and AB939 compliance. He said it was important current compliance
issues were coupled to position the City well for future potential
compliance issues. He said he liked Waste Management's plans for
weekly residential sweeping as an enhancement. He liked Norcal's on-call
door-to-door pick-up of bulky items that would help seniors, especially. He
said the AB939 compliance was important for the City to "inoculate" itself
against any future unfunded state mandates that might change. He felt
that Norcal brought the best balance for the City's current needs,
positioned the City for any future state mandates, and its unmatched
environmental achievements and protection were illustrated in the
numerous articles provided. He said considering equipment, Norcal and
Green Waste would use new vehicles while Waste Management would
use its current fleet until year six. He stated it was important to have safe
vehicles as they traveled the City's streets. He said labor relations were an
important issue and the edge went to Norcal because they were
employee -owned and headquartered in the Bay Area with good
employee relations and employee retention plans. He gave the edge for
facilities to Waste Management because they have current facilities to
serve the City's immediate needs. He said Green Waste had a solution
and Norcal's plans for a new facility would be intriguing to be involved in.
He said it was favorable that Norcal could locate its facility in or near
Petaluma and would ultimately give Norcal the advantage. He said it
Vol. 40, Page 388 January 18, 2005
looked like Waste Management had the immediate edge but this issue
had a "lot of moving parts." He said as he saw it, with single -stream
recycling, and food waste recycling, it would mean less waste would be
placed in the regular trash cans and this would lower the cost to the
ratepayer. He stated considering all this, he would be supporting Norcal.
He said he concluded this contract would provide new trucks, new
facilities, no labor relation problems, 100% employee owned, and, through
education, would provide the option for a lower rate to the ratepayer.
Council Member O'Brien said when the process began three years ago
he thought this was a "simple issue of pick up garbage, dump garbage,
and how much." He said he had learned a lot in the past three years and
he appreciated this as a complicated issue. He said because of this, and
his research, he was not prepared to support the staff recommendation.
He said he looked at the different services provided and Waste
Management seemed unresponsive. He said they had asked for a 50%,
60% and 70% diversion and Waste Management did not respond to the
70% and he wanted the City to reach this level. He said Council also
asked for new vehicles and Waste Management would not have these
until year six. He stated that the labor issue was a major problem as well,
but the largest issue was the five-year contract with the landfill. He said
the Council did not ask to negotiate a landfill contract and how could
they know this was the best deal available. He said he did not want to
delay this to go "shopping" to find lower rates. He added that tying the
City to one landfill for five years did not benefit the ratepayer. He said
Green Waste's program was interesting but on the internet he found an
Ohio State study that said this method ran a very high rate of leaching
heavy metals into the aquifer and it appeared to be very water -intensive,
energy -intensive, and Gilroy was too far to go. He said the consultant had
pointed out the distance as a disadvantage for Green Waste but not for
Waste Management if they hauled as well. He stated in 15 - 20 years this
might be the method to follow, but for now, it was not proven. He said
Norcal brought a lot to the table, as a recognized industry leader,
employee -owned, headquartered in San Francisco, and they have
received national awards. He said talks were underway for new
equipment, programs, and especially the plan to build a facility in
Petaluma where their employees would work and spend money in the
community that would provide sales tax money to the City; he didn't see
any of the other companies offering this. He added that Norcal's
recycling innovations were newsworthy and they would get the City to
the 60%-70% diversion levels necessary.
Council Member Canevaro stated, "for me, it was never just about price"
and he distinctly remembered asking for the 50%, 60%, and 70%
alternatives along with the pricing to allow Council to consider the
products and services compared to the price. He said in considering the
alternatives, he believed that the citizens wanted to put as little as
possible in the landfill. He said if citizens were aware of other alternatives,
they would want Council to pursue these. He said he was looking for a
company that excelled in active diversion to prevent liability issues in
different landfills. He said that at one time landfill was the way to go, but
now, becoming landfill independent was important. He felt that single-
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January 18, 2005 Vol. 40, Page 389
stream recycling would improve the City's recycling percentages and
every proposer had offered to increase recycling which meant the
reduction of waste in the cans. He said he had polled friends and co-
workers regarding the pricing, and found it was palatable. He stated he
was willing to support Norcal. He said he liked the idea of having the
facility in Petaluma and Norcal was an innovator and would be a good
partner in the future.
Mayor Glass clarified that there were four voiced preferences for Norcal.
Council Member Torliatt asked Norcal what guarantee did the Council
have that Norcal would have a site in Petaluma; if they had a site
identified; and how did the Council know it was going to be in Petaluma.
Mr. legnitto, Norcal said the company had four options for sites at present
and they were well positioned to do business in town. He said they had an
option in the short term for a piece of land for the trucks with a
maintenance facility. He said they were hoping to develop a ten acre
parcel with a full facility if that was the Council's direction. He stated they
felt confident they would locate a facility in Petaluma. He said, the
answer was, "we intend to do business here," and if there was some
reason they couldn't, they would come to Council to report any
problems.
Council Member Torliatt acknowledged that all three proposers were
excellent companies. She stated that clearly any of the companies could
perform from a maintenance, safety, and education standpoint. She said
she agreed that education about recycling was extremely important and
Norcal had a superior education program. She said that any of the
proposals must have an analysis of the rate structure in the City to create
more of an incentive for citizens to use the smaller cans. She said if Norcal
was chosen, there would be more of an immediate need to do this
because people would need to change their cans immediately because
when looking at the difference in cost between the companies, and the
price of the cans, there would be a significant monthly increase with
Norcal even with a smaller can and an immediate increase in recycling.
She said this would be an interesting challenge that the community would
face during the change -out and getting everyone on the same page.
She also said it was interesting, that after going out for the second RFP
after only having two bidders, it was forced on a 3 to 4 split Council vote,
for proposals to come back with a 50%, 60% and 70% diversion rates and
now to see the end result with a 70% diversion rate for the community was
a different place than they had thought they would end up from the
beginning of this process. She said she didn't know how people would
swallow the $33.69 for a 60 gallon can from Norcal, since this would be a
116% increase, but if this is what the Council wanted, it would be a good
thing for community in the long term, particularly with the site located in
Petaluma. She said if there was going to be a location in Petaluma, she
wanted to pursue that options were kept open and to give the City
Manager direction to allow the green waste collected to be used at the
sewer treatment, or next to it, for the potential to use for methane
generation to fuel the treatment facility. She said this idea came from the
Vol. 40, Page 390 January 18, 2005
garbage collection process and would significantly benefit the ratepayer
by implementing this type of technology. She said she was concerned
with the staff recommendation for Waste Management considering the
labor issues that had been dragging on for some. She said that Norcal
had a very good track record with the Operating Engineers and that
helped in making this decision.
Mayor Glass said he was surprised with the direction of the Council and
he expected a different result. He reminded Council that they were
"spending someone else's wallet." He said the product chosen might be
expensive in the short term, but it was a quality product. He thought there
was another company that offered a 70% diversion with a quality product
as well. He said he liked all of the applicants and he intended to try to
make the case it would be money well invested and citizens' garbage
rates could decrease with the proposal from Green Waste Recovery's
immediate 70% diversion level that would potentially save ratepayers in
the short term. He said he had no concerns about the quality of service
but he was concerned about the public perception, and those who
would be fanning the flames of frustration in the community, about what it
was the Council was purchasing, because it was a quality product. He
said he also knew that after visiting Green Waste he was comfortable with
their product and he was confident that if there was enough time, the
ratepayer would see a rate decrease. He thanked the companies that
proposed and told Waste Management they had made a very good
proposal and the City Manager had done a great job negotiating the
contract as it was a significant improvement at a palatable price. He said
"give us the Cadillac, because one way or the other, we are going to pay
for it."
Council Member Healy asked for an official recorded vote with a member
in the majority to make the motion.
Council Member Canevaro said he would make the motion to accept
Norcal and direct staff to begin negotiations.
Council Member Torliatt said she was really concerned about making sure
that the Council had some sort of incentivized rate structure in place
before this was "rolled out." She said the major increase that could occur
immediately would have a significant impact on the perception of the
community if the recycling bins and education weren't in place before
the rate structure changed. She wanted to suggest Council select the
contractor and then the City Manager to come back with specifics as to
how this would be implemented and sign a contract with Nor Cal.
Council Member Canevaro said this would be the process and did
Council want to make this contingent on meeting the timelines the City
Manager provided.
Council Member Torliatt said she didn't think the City Manager
anticipated this and she would like to hear some feedback from him. She
wanted to have more information regarding how the transition would
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January 18, 2005 Vol. 40, Page 391
take place and how the rate structure would be implemented in the
community.
City Manager Bierman said the direction tonight would be to finalize
negotiations with Norcal. He would bring a franchise agreement back
that would cover all the issues; would show how the contractor would
phase from 50% to 60% to 70% recycling and the timeframes for this; and
the rate structure. He said at this point, the initial diversion would be about
50% and there would have to be some mechanism in place to go to 70%
in the future. He said the $12.42 would have to be reduced.
Council Member Canevaro clarified that the Council was directing the
City Manager to move forward with negotiations and this did not commit
to the rate structure. If Norcal did not follow through, it would be brought
back to Council to review again.
Council Member Torliatt said the rate structure was not defined as of yet
and she wanted to be sure of this.
Council Member O'Brien agreed with Council Member Torliatt stating the
rates had to reflect that the more the consumer recycled, the less they
would pay to keep trash out of the landfill.
Council Member Healy said these numbers appeared to be close to the
final rate since Norcal was advised to "sharpen their pencils," and they
declined the opportunity. He thought any change would be bordering on
insignificant. He said going from 60% to 70% diversion was not worth a
100% increase in rates. He said this "fuzzy math" would not withstand
rigorous analysis and the bulk of the benefits to the citizens who want to
move to smaller cans could have been achieved with the 60% diversion
rate. He said he would be voting against this.
M/S: Canevaro/O'Brien
MOTION CARRIED BY A 4/3/0 VOTE AS FOLLOWS:
AYES: Canevaro, Vice Mayor Harris, Nau, O'Brien
NOES: Mayor Glass, Healy, Torliatt
ABSENT: None
F_113101117k1
The meeting was adjourned at 9:38 p.m. in memory of Sharon White.
ATTEST:
/s/
David Glass, Mayor
Vol. 40, Page 392 January 18, 2005
/s/
Claire Cooper, Interim City Clerk
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