HomeMy WebLinkAboutStaff Report 2.A 06/25/2012 •
g-e•vida, Ite.vw#2 .74.
cp,.LU
W
85e
DATE: June 25, 2012
•
TO: Honorable Mayor and Members of the City Council
FROM: John C. Brown, City Manager
SUBJECT: Discussion and Possible Action Related to Placing Tax Increase Measure(s)
on the November 2012 Ballot
RECOMMENDATION
It is recommended that the Council consider and provide the staff appropriate direction regarding
placing a tax increase measure, or measures, on the November 2012 ballot.
BACKGROUND
At the City Council's May 21, 2012 budget meeting, Councilmember Renee expressed strong
concern with the degradation of City services due to ongoing budget reductions. She requested
that the topic of a local sales tax, to restore and enhance city services, be agendized for Council
consideration. There was Council consensus to agendize this matter. It was requested that the
conversation include the Transient Occupancy Tax. The Council briefly entertained a similar
discussion in 2010, and further explored increasing the TOT. An increase measure was not
placed on the ballot at that time, due to a lack of support from the lodging industry and business
community. The Council further, and briefly, entertained a tax increase conversation during its
2012 goal setting session. Council asked staff to explore the feasibility of placing a TOT
increase-on the June 2012 ballot. Doing so was infeasible, due to the findings that would have
needed to have been made and supported at that time, the cost of placing a measure on the June
ballot, and the continued lack of support from the lodging and business community.
If is estimated ihat,Petaluma will receive approximately $9.9 million in FY 2012/13. This
represents the City's approximate one (1%) share of the State-wide base uniform sales and use
tax. It is further estimated that Petaluma will receive$1.350 million in TOT proceeds in
FY 2012/13, based on.Petaluma's TOT rate of ten (10%) percent.
Petaluma's base sales tax rate is currently consistent with three other jurisdictions in Sonoma
County. Other jurisdictions have imposed increases ranging from one quarter(1/4) to one half
(1/2) cent in local sales tax. One jurisdiction, Healdsburg, has placed a one half cent increase on
the November 2012 ballot. The following table provides a comparison of sales tax rates in
Sonoma County cities:
Agenda Revie ��
City Attorney Finance Director City Manager 5C/�
Sales Tax Rate Comparison,,Sonoma County Cities *
CITY RATE
Cloverdale 8.0
Cotati 8.5 %
Healdsburg 8.0 % t
Petaluma 8.0 %
Rohnert Park 8.5 %
Santa Rosa 8.5 %
Sebastopol 8.25%
Sonoma 8.5 % 2
Windsor 8.0 %
*State Board,of Equalization,May 2012, except City of Sonoma
1 'A cent increase on November 2012 ballot
2 %cent increase approved on June 2012 ballot
TOT rates charged in Sonoma County generally consist of two components, the rates adopted by
the various jurisdictions to fund services within the cities, and a-separate rate collected by most
jurisdictions to support a county-wide or local business improvement area. TOT as discussed in
this report excludes the rates collected to support BIA's. Of the cities in Sonoma County with
transient occupancy taxes, Petaluma's rate is consistent with four other-jurisdictions. Other rates
range from nine (9%) to twelve(12%) percent. The following table provides a comparison of
TOT rates in Sonoma County:
Transient Occupancy Tax Rate-Comparison, Sonoma County Cities
CITY RATE
Cloverdale 10 %
Cotati 10 %
Healdsburg 12 %
Petaluma 10 %
Rohnert Park 12 %
Santa Rosa 9 %
Sebastopol 10 %
Sonoma 10 %
Windsor 12 %
DISCUSSION
As previously indicated, the City's estimated sales tax�-revenues for fiscal year 2012/2013 are
$9.9 million. Increasing the rate to eight and one-half percent (8.5 %), consistent with three
other Sonoma County cities, would generate an additional $4-_95 million in annual revenues for
Petaluma. A one-quarter cent (.25%) increase would net an estimated $2,475,000 annually. If
adopted as a general purpose tax, these funds could be'utilized for any city general governmental
purpose.
As the Council is aware, the City of-Petaluma has experienced-extreme financial hardship since
FY 2007/08. Funding for a long list of City services was reduced and approximately 20 percent
of the City's workforce was laid off; eliminated, or vacant positions frozen. Funding for capital
projects, facilities maintenance, vehicle replacement, and reduction of long-term pension liability
was also suspended, or severely reduced. This brought General Fund spending down from a
2008 level of$48 million to a.current level of$32.5 million. In the process, General Fund
reserves were exhausted. As if this situation was not sufficiently severe, the loss of
Redevelopment has shifted employee costs from the Redevelopment fund to the General and
other funds, funding.for regional and local transportation projects is threatened, and funding for
non-profit organizations who provide a social safety net is lost: A recent correction in charges
has further exacerbated financial hardship, leaving approximately$500,000 in storm water
maintenance costs per year in need of an alternate funding source.
This situation has created a large pool of unmet needs, many of which could be addressed with
the additional revenuesMat a sales tax-increase could provide. For discussion purposes, City
departments have submitted for your consideration what they consider to be their most pressing
needs or the best use of increased sales tax proceeds (attachments). These items are not
prioritized. Nor do-they include the projects that would be funded with the parcel tax proposed
by the Petaluma Friends of Recreation (PFOR) if that measure is approved by the voters. I would
suggest that from among all these items, some of the most pressing are restoration of the City's
reserves, street reconstructions and maintenance, vehicle replacement, street light maintenance,
dredging, and storm water maintenance. Unless the Council is interested in implementing a
permanent or long-term increase, I would suggest treating these monies as one time revenues. In
doing so, avoiding programs that contain staffing or regularly recurring costs is also
recommended. If the Council is interested in a longer term, or permanent increase, the revenue
generated from increased,sales tak could be leveraged by using it to support bonding for public
improvements. In particular, a significant amount of road work could be done if financing could
be secured against this revenue source. This funding could also be used to provide a solution to
storm water maintenance financing challenges.
If the Council wishes to pursue a sales tax,increase, the monies can be used for either special
purposes, or for general purposes. Asa special purpose tax, which would provide guarantees to
the voters as to how the funds would be spent, a simple majority vote of the City Council would
be sufficientto Mace the tax measure on the ballot, and.a2/3 majority vote of the electorate
would be necessary for the measure to pass. A general purpose tax would provide the Council
broader spending'discretion, but less specificity to voters. Typically, general tax measures must
be approved by a 2/3 majority of the legislative body for placement on the ballot, and approved
by a simple majority of the electorate to pass. There is caselaw indicating that the 2/3 council
vote requirement for placement of a general tax before the voters does not apply charter cities
like Petaluma. If a tax increase is to be placed on the ballot, staff recommends that it be a
general purpose tax, rather than ayspecific purpose tax.
The Council will also need to determine, if a measure is to be placed on the ballot, whether it
will be temporary or permanent, and if it is to be temporary, for how long. A permanent or
longer term tax increase would fund more need, would provide greater long-term stability, and
facilitate the use:ofsome of the'proceeds for servicing.bonded indebtedness. A temporary tax
3
The Council will also need to determine,if a measure is`to'be placed on the ballot, whether it
will be temporary or permanent, and if it is to be temporary, for how long. A permanent or
longer term tax increase would fund more need, would provide,greater long-term stability, and
facilitate the use of some of the proceeds for servicing bonded indebtedness. A temporary tax
increase maybe viewed more favorably by the voters and be more likely to pass. Of the eleven
jurisdictions that placed sales tax measures on the June ballot, only one did not-place a "sunset"
on the increase. Only that one measure, of the eleven,.failed. Of those measures with sunsets,
eight were for five years or less, and all of those measures were for '/ cent increases.1
With respect to the Transient Occupancy Tax, the City Council has shown interest in the past in a
two (2) percent increase. Based on estimates for FY 2012/13 this would generate approximately
$270,000 per year, and would set Petaluma's base TOT rate at 12 percent. This would equal the
highest rate of Sonoma County cities, and has been opposed in the past by the local lodging
industry and the business community. As with sales tax, if an increase is adopted as a general
purpose tax, these funds could be utilized for any city general governmental purpose and would
only require a simple majority vote of the electorate to pass. If the use of funds is designated, a
2/3 majority vote of the electorate would be required. In the past, discussion regarding the use of
these funds has focusedon augmenting monies available for promoting tourism.
Proposition 218 requires that local elections on general taxes must be consolidated with regularly
scheduled general elections for members of the governing body of the local government. Local
elections on general taxes,do not have to be consolidated with legislative body member elections
in cases where the legislative body declares by a unanimous vote that an emergency exists . The
consolidation requirement does not apply to special taxes. Special taxes may be offered at
elections other than general elections for legislative body members.
If the Council-intends to place a tax measure or measures on the ballot for November, it must
approve offering the measure(s) to the voters by August 10, 2012. The Council may act on the
measure(s) by resolution, although the actual measure(s) for consideration by the voters would
be in ordinance form. Timing, including all applicable noticing, would require the Council to
act to place any tax measure for the November, 2012 election before the voters by the regular
meeting of August 6, 2012.
FINANCIAL IMPACT
The estimated costfor placing a measure on the November ballot ranges from $15,639 to
$31,277. This is based on the County Registrar's estimate of S.50 to $1.00'per voter. Currently
there are 31,277 voters registered in Petaluma. if the Council places two measures on the ballot,
cost estimates range from $31,277 to $62,554. Costs would be borne by the General Fund but
are not currently budgeted.
ATTACHMENTS
1. Proposed Use'of Tax Funds—memos from Departments
2. Memo regarding Potential Social Service Safety Net
Coleman, "Local Revenue Measures:in California, June 2012 Preliminary Results",CaliforniaCityFinance.Com.
June 6, 2012.
ATTACHMENT 1
Brown, John
•
From: campbellzone @gmailicom on behalf of Geoff Bradley [geoff @mplanninggroup.com]
Sent: Thursday, June'14, 2012`14:18
To: Brown, John
Cc: Hines, Heather
Subject: Planning Items in the Eventof Improved Budget Scenario
John --Heather and I have discussed this and the only items we have come up with are the IZO amendments
that the Council has prioritized in the past:
• Update Sign Code.
• Revise Hillside Ordinance
• Update Historic Preservation..Ordinance
• Update SMART code (warrants, allowed uses, etc.)
• Public Art update
• Noise Ordinance overhaul
There:may be enough changes here to warrant a comprehensive update of the 1ZO. These typically run
$100,000 to $150,000 in 2012cdollars.
Hope that helps.
thanks
Geoff
Geoff I. Bradley, AICP
bi-GROUP Principal
579 Clyde Avenue, Suite 340
Mountain Views California 94043
650.938.1111 x102
METROPOLITAN PLANNING GROUP n nru dcsego nq ui9ali pnuru;liZ
Staffing Solutions.Policy Planning.Urban Design.Sustainability Services
mhlanninnuroup.com
NI-LAB loin the conversation on l.thicam tr.1<e-.dmh;: Irmo• litln.ant Beet Ph.valnus np]anninegroup.coniimlab
From: St. John, Dan
Sent Monday, June 11, 2012 11:01
To: Bates, Curtis; DeNicola, Ron; Hill, Denise; Rye, Joe; Scherzinger, Remleh; Simmons, Steve; Zimmer,
Larry
Cc: Brown, John
Subject: Needs for Public Works and Utilities
Needs List - PW&U
Item One Time Annual Costs Reference
Cost
Street Pavement Deferred $9,000,000 2012 PCI Report
Maintenance
Community Center Roof $200,000 Staff Assessment
Replacement
Community Center Deferred $115,000 Staff Estimate
Maintenance
Cavenaugh Center Deferred $150,000 Staff Estimate
Maintenance
Marina & Turning Basin $2,000,000 Guess
Dredging
Street Light Deferred $50,000 $75,000
Maintenance
Traffic Signal Deferred $150,000 $75,000
Maintenance
Street Maintenance $150,000 Crack Sealer
Equipment Equipment
ADA Plan Implementation $50,000 Legal/Risk Opinion
Stormwater Program $480,000 "look forward"
estimate
Parks Deferred Maintenance $150,000 $75,000
Totals $2,965,000 $9,755,000
Sincerely,
Dan St. John, F.ASCE
Director, Public Works and Utilities
City of Petaluma
202 N. McDowell Blvd
Petaluma,CA 94954
707-778-4593 office
707-331-4844 cell
l
CITY OF PETALUMA; CALIFORNIA
MEMORANDUM
Police.Administration, 969'Petaluma Boulevard North, Petaluma, CA 94952
(707) 778-4377 Fax(707) 778-4376 E-mail:police @ci.petaluma.ca.us
DATE: May 29, 2012
TO: John Brown, City Manager
FROM: Dan Fish, Chief of Police
SUBJECT: Proposed Use of Tax Funds
If the City of Petaluma was to establish a tax increase, I would propose the following additions to the police
department as critical needs and top priority reinstatements.
Dispatcher Position
The staffing levels in dispatch are precarious. The recent freezing of a position to balance the budget will
stretch call taking and dispatching'to the limit and will reduce our ability to quickly and effectively dispatch
calls for service. Any extended absences (vacation, injury, illness, FMLA, etc.)of communications center staff
will create overtime expenditures.
Relief could be accomplished by unfreezing the fulltime dispatcher position or by increasing allocation to
part time staff and hiring additional part time personnel to make up the difference but reducing benefits costs.
Cost: $100,000 (approximate)
Community Impact Program
Create the Community Impact Program which would be tasked with addressing a,number. of quality of life
issues in the community. My vision for this unit would include unfreezing a full time Police Sergeant position
for supervision, five (5) full time Police Officer positions and a Community Service Officer. The duties would
include School Resource Officers, Gang Education and Enforcement, Alcohol Enforcement Officer, Narcotics,
Code Enforcement, Abandoned Vehicles and Problem Oriented Policing. This unit would take the place of the
previously established Street Crinies Unit and would be assigned to a Lieutenant under the Special Operations
Division in the Police Department Organizational chart.
Cost
Police Sergeant $170,000
Police officer(5) $750,000
Community Service Officer $ 80,000
$1,000,000
I
City of Petaluma, California
Memorandum
Petaluma Fire Department, 198 D Street, Petaluma, CA 94952
(707) 778-4390 Fax(707) 762-4547 E-mail:.firedeptna ci.petaluma.ca.us
DATE: May 31, 2012
TO: John Brown, City Manager
FROM: Larry B. Anderson, Fire Chief
SUBJECT: Sales Tax Measure — Fire Department Items for Consideration
John:
Per your request for a list of items that might be considered for funding from a sales tax
measure, the following three items (categories) are submitted as options:
1. Fleet Replacement Program
2. Communications.Center
3. Fire Prevention Bureau Position Staffing
For a quick summary, if all items were funded as outlined below, the cost, as well as
the amortized cost over a six year period, would be:
Total Cost $3,673,500
Amortized $612,250/year.
Fleet Replacement Program
Description - The fleet replacement program includes all fleet that is essential to
emergency and support operations. It includes fleet that is now past due through the
next six years (FY 2018/19). There are a total of 21 pieces of equipment utilized in the
Fire Department fleet, including reserve apparatus. Because fleet is rotated from front
line to reserve, the total fleet replacement inventory is 17, not 21.
Summary Scope of Cost— The funding required to bring the fleet replacement
program current through the next six years is:
Total Cost $3,273,500
Amortized $545,583/year.
Detail — The following apparatus are scheduled for replacement in the order listed. The
apparatus listed only includes°fleet that is past due (4 units) and/or scheduled for
replacement over the next six year period:
1.. Type 3 Wildland Engine -$350,000
- This unit (9341) is currently 15 years overdue for replacement.
- Upgrades existing unit from a Type 4 to a Type 3 unit.
- Unit is scheduled for replacement every 15 years.
2. Emergency Response/Support Vehicle - $44,500
- Unit 9305 (FM)i is:currently6 years overdue for replacement.
- Scheduled to be replaced every 10 years.
3. Emergency Rescue/Special Operations Boat - $65,000
- IRB Unit (Boat) is currently 5 years overdue for replacement.
- Scheduled to be replaced every 10 years.
4. Type 1 Structural Fire Engine - $500,000
- Unit 9382 is currently3 years overdue for replacement.
- Scheduled to be replaced every 15 years.
5. Type 1 Ambulance (a) - $200,000
- Unit M991 is due for replacement (now) FY 2012/13.
- Scheduled to be replaced every 6 years.
6. Support Vehicle 1 -$44,500
- Unit 9320 (INSP) is due for replacement in FY 2013/14
- Scheduled to be replaced every 10 years.
7. Support Vehicle 2 - $44,500
- Unit 9321 (INSP) is due for replacement in FY 2013/14
- Scheduled to be replaced every 10 years.
8. Battalion Command Unit - $75,000
- Unit 9301 is due for replacement in FY 2015/16.
- Scheduled to be replaced every 10 years.
9. Aerial Ladder Truck - $1,200,000
- Unit 9351 is due for replacement in FY 2015/16.
- Scheduled to be replaced every 15 years.
10.Emergency Response/Fire Chief Vehicle --$50,000
- Unit 9300 is due for replacement in FY 2016/17
- Scheduled to be replaced every 10 years.
11.Type 1 Structural Fire Engine - $500;000
- Unit 9383 is due for replacement in FY 2016/17.
- Scheduled to be replaced every 15 years.
12.Type 1 Ambulance (b) -$200,000
- Unit M993 is due for replacement FY 2018/19.
- Scheduled to be replaced every 15 years.
Communication Center
1. REDCOM JPA Dispatch Services - $250,000 (annual ongoing costs)
- Base dispatch service cost.
- MDC replacement.
- MDC air-card.
Fie Prevention Bureau Position Staffing (Replacement)
2. Fire Inspector! Position - $150,000 annually
- Annual wages and salary.
Benefits
,O
CITY OF PETALUMA, CALIFORNIA
MEMORANDUM
Finance Department, 11 English Street, Petaluma, CA 94952
(707) 778-4352 Fax(707) 778-4428 E-mail:financetaci.petaluna.ca.us
DATE: June 19, 2012
TO: John Brown, City Manager
FROM: Bill Mushallo, Director of Finance
SUBJECT: Critical Needs City-Wide and in the Finance Department
The purpose of this memorandum is twofold. The first goal is to provide you with items
that are in need of funding on a City-Wide basis. The second objective is to provide a
summary of critical needs within the Finance Department.
There are several areas within the City that are desperately in need of funding. I will
itemize them individually below.
1. Vehicle and equipment replacement fund. The vehicle and equipment
replacement fund balance is approximately $150,000. This amount is
dangerously low when taking into consideration replacement needs.
Contributions to the fund have varied but the General Fund contributed between
$200,000 and $400,000 annually during several previous years and a minimum
annual contribution in this range would be prudent.
2. Rate holidays. During the past two budget cycles,GenerafFund rate holidays
totaling $212,100 annually have been included for the General Services and
Worker's Compensation funds. Reserves are being depleted due to these holidays
and eliminating them would stabilize fund balances.
3. Storin water utility funding. As discussed during Monday's Council Meeting
approximately $500,000 is required annually to fund storm water system
maintenance activities.
4. Replenish General•Fund reserves up to the 15% of expenditures goal
(approximately $4.8 million) over the duration of the sales tax initiative.
5. Increase economic development funding
6. Street maintenance funding
7. City Hall improvements and improvements to other City facilities
• 8. Alternative energy initiatives
The second goal of this.memorandum is torespond,to your request to.provide a list of the
most critical needs withifrthe Finance Department to be funded should additional
revenues become available. I have analyzed the Department's resources and have
determined the following areas to be thehighest priorities and critically in need of
additional resources:
1. Administrative supportto assist with Council item preparation, policy updates,
budget and CAFR document preparation, RFP development, PRA requests, etc.
2. Accounting Technician support to assist with lower/mid=level accounting duties.
These duties include;bank:reconciliations and associated research, treasury report
development, grant reporting,journal entry preparation, fixed asset accounting,
daily cash receipts, etc. This would free up;Accountant/Analyst time to do
needed account analysis,budget analysis, year-end reporting and analysis, report
preparation (Le. AB=1600), etc.
The most efficient way to accomplish the tasks mentioned above would"be-to fill either
the vacant Accounting Technician or vacant Administrative Technician position. The
fully burdened cost of filling either position would be approximately $100,000.
Brown,John
From:- Brodhun, Scott
• Sent: Monday,;June 18, 2012 16:30
To:' Brown, John
Subject: Sales Tax Initiative
John,
I'm hot sure if you want narrative with these things. I'm happy to write this, and other dept's narrative as is necessary.
Parks and Rec:
- ReinstatePark Maintenance II Workers from PW. (3) $300,000 annually
Reinstate frozen Park.Maintenance leadworkers (2) $220,000 annually
- Reinstate frozen Park Maintenance,I (2) $200,000 annually
- Reinstate and Upgrade Park'Maint. Seasonal Worker Program $100,000 annually
- Reinstate Park Maintenance.Services &'Supplies?Budget $ 90,000 annually
- Reinstate Frozen Recreation Coordinator Position $80,000 annually
- Reinstate Frozen OA II Position at Comm.:Center $80,000 annually
- Replace,Park Maintenance Equipment (3 mowers) $175,000 one-time
- Museum Seismic Retrofit $600,000 one-time
Total,Annual!.Expense: $1,070,000
Total One-Time`:Expense: $ 775,000
Total Cost: $1,845,000
•
1
ATTACHMENT 2
CITY OF PETALUMA, CALIFORNIA
MEMORANDUM
Housing Division, 27 Howard StreEt,.Petal,Ima, CA.94952
(707) 778-4484 Fax.(707) 778-4586 E-mail:housing@ci.petalitma.ca.us
DATE: June 20,20I2
TO: John Brown, City Manager
FROM: Bonne Gaebler, Housing Administrator
SUBJECT: Potential Social Service Safety Net
John: As you requested, this memo is in response to Councilmember Renee's suggestion
regarding the potential for a "backfill"revenue source to replace the now-defunct redevelopment
low-mod housing set-aside.in order to continue to serve our most vulnerable citizens.
The City Council goals, as articulated in the City's 2010-2015 Consolidated Plan and 2009-2014
Housing Element,emphasize programs and projects which provide support and assistance for:
Seniors
Youth
Persons with a disability
Additionally, the most recent Census data shows that the two fastest growing demographics in
Sonoma County are Seniors and Latino families. In previous years, the City Council has
allocated redevelopment resources to the following nonprofit agencies/programs on an annual
basis to address the needs of those populations:
Petaluma People Services Center Rental Assistance Program 5153,500
(including senior"close the gap" assistance)
Salvation Army Transitional 1-lousing $75,000
(homeless families)
COTS Family Shelter $259,000
Singles Shelter $300,000
Transitional Housing $75,000
(veterans/singles)
Rebuilding Together Petaluma Housing Rehab $75.000
(senior/disabled)
Boys and Girls Club Low-income Youth Program $400,000
North Bay Children Center LatinoYouth Program $50,000
PEP/Eden/Burbank Potential New Development $250,000
(senior/family rentals)
Total Annual Allocation for Social "Safety-Net" Programs $1,637,500
If you would like additional information, please feel free to call me at X484.
\k